Persuading Staff to Complete the Engagement Survey

Hi Everyone, 

A week on Monday my organisation will be releasing an engagement survey for staff. The company has never done anything like this before but it will be a huge benefit for us to develop going forwards. 

Next week we want to do a count down and send an email a day to get people on board with it. Does anyone have any ideas for what can be included for the communication? We will be doing posters etc, but would be great if anyone had a few fun/quirky ideas of how to communicate the message. 

Thank you!!

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  • It’s a bit of a chicken and egg situation, I think: if they don’t or won’t respond to an engagement survey, then they’re clearly not engaged

    So, a very low response rate may in itself be a significant and useful outcome of the survey, and at least stand as a marker / baseline for measuring the success of future actions aimed at promoting employee engagement.

    People won’t bother to respond to surveys if they believe they won’t lead to anything beneficial to them, so suggest it’s often vital to spell out the potential benefits to them: eg that their responses will receive fullest possible attention and be acted-upon if at all possible.

    Then, even if you end up with a very poor response, if you then demonstrate to everyone that you’re determined to act upon the findings, however unpalatable that might be to ‘the management’ then that may well promote in itself far better credibility - and employee engagement.......
  • Hi
    I recently conducted a similar exercise and gave the snr manager team a % of responses for how their division. It was an incentive for each manager to want to get 100% response rate and ask individuals had they completed the survey.