I almost have ZERO experience of ChatGPT and all I can say is:- "Wow".

I gather it can also do letters of applications, CVs and anything else you ask for. I have also seen a description written it for a hobby of mine, (SOTA) (summits on the air), and the result was a really accurate and clear description.

In reply to David Perry:

It can produce a similar quality answer for prompts like:

"Disciplinary outcome letter invite which includes dismissal for unauthorised absence for David Perry"

Literally will spit it out in 5 seconds - it is very impressive.

I for one believe this may lead to an even further reduction in the pencil-pushing of HR work and allow people professionals to get more engaged in the "nitty-gritty" stuff like influencing real change in an organisation.

I'm really interested with this at the moment. I'm a self-employed consultant and as such, have a need to produce marketing collateral. I've found ChatGPT useful in providing the structure for something very specific ("Write a LinkedIn post about XYZ, of no more than 300 words and using engaging language to speak to business leaders"), which I will then go over and edit as needed.

I've played around with it for letter templates and the like, and have found that it will always need editing and some personality injecting, but it's great at doing the heavy lifting.

Hopefully we can embrace this tool as a profession to automate more of the admin and focus on adding value to organisations.

Ooh, that's pretty cool.

Are we now saying that quill pens are obsolete?

I'm glad I'm retiring this year and intend to do some writing - perhaps with the help of ChatGPT!

Hi Charles,

Second post on this, I think... and I wrote this all by myself ;)

Keryn raised a question last month, but as yet no replies... so thanks for posting this.

We featured some of this in last week's Update newsletter... all interesting stuff.

What’s the impact of AI chatbots on the future of work?

Even before the emergence of ChatGPT and other artificial intelligence (AI) chatbots, automation, AI and other workplace technologies were bringing major changes to work and employment. Few denied the benefit AI could bring to the workplace, but many questioned just how much we were willing to let technology run our businesses.

But with access to AI now becoming mainstream, the ramifications for the world of work – as well as education – have again become the subject of intense interest and debate. So how should employers manage ‘conversational AI’ at work? What are the opportunities and risks, and how is the future world of work set to change with this technology widely accessible?

Learn more about the impact of ChatGPT and other AI chatbots in our latest thought piece.

We are very interested in ChatGPT at our workplace (we are a digital consultancy agency) and believe it will revolutionise the way written work is created.

Once a document has been created in ChatGPT, we use the AI Content Detector, Writer, to detect how "AI" the document is. To analyse the document, you'll need to have a URL link to it (eg you could save it in Google docs etc) and simply copy and paste the text into Writer. It will analyse your text and give you a % reading for how "Human-Generated" the document is. Useful if the written document will be going public and needs to be credible.

writer.com/.../

You can then use Grammarly to make your document more "human".

https://app.grammarly.com/

My thoughts are aligned to the wonderful commentator & cartonnist - Tom Fishburne and his Monday marketoon. This week he said about AI.

"The biggest risk is letting any new tech distract from the fundamentals. How we adopt a new technology to fulfill our business strategy matters far more than the hype of the technology itself."

I'm a tech lover, I work implementing it as the people project manager for many clients and I love the potential of ChatGPT and other tools and yet simultaneously, it's important to remind myself and my clients to not get too drunk on the coolaid.

What I do think is going to be important to tackle is how humans become even more critically discerning as we are constantly bombarded with more information than we know what to do with. How do we discern good material over bad or correct over incorrect? That's going to be fascinating to see.

To demonstrate further uses, I asked GPT to provide "Job description and advertisement for Chief Revenue Officer" (we aren't hiring for one, it's just the role I picked).

Job Title: Chief Revenue Officer

Job Summary:

We are seeking a highly skilled and experienced Chief Revenue Officer to join our ecommerce marketing agency. The ideal candidate will be responsible for managing sales, company marketing, and client marketing, as well as overseeing all revenue streams coming into the company. The company's services include digital marketing, website development, website design, conversion rate optimization, client services, and Shopify app development. The Chief Revenue Officer will lead and manage all revenue-generating activities and work closely with the executive team to develop and execute strategic plans that drive growth, profitability, and market share.

Responsibilities:

• Develop and implement strategic revenue-generating plans that support the company's growth objectives, including identifying new markets, clients, and revenue streams.
• Manage and oversee the sales and marketing teams, ensuring they are meeting or exceeding targets and objectives.
• Develop and implement effective client marketing strategies that support client acquisition, retention, and satisfaction.
• Collaborate with the website development, website design, and conversion rate optimization teams to ensure that client projects are delivered on time, on budget, and to the highest quality standards.
• Work closely with the executive team to develop and execute effective pricing and packaging strategies that maximize revenue and profitability.
• Analyze market trends and competitor activity to identify opportunities for growth and market share expansion.
• Develop and maintain strong relationships with key clients and partners, including Shopify and other ecommerce platforms.
• Manage and oversee the company's revenue streams, including digital marketing, website development, website design, conversion rate optimization, client services, and Shopify app development.
• Prepare and present regular revenue performance reports to the executive team, identifying trends, opportunities, and challenges.

Requirements:

• Bachelor's degree in marketing, business administration, or related field. Master's degree preferred.
• 10+ years of experience in sales and marketing, with a proven track record of success in generating revenue and achieving growth objectives.
• Strong leadership and management skills, with the ability to inspire and motivate teams to achieve their best.
• Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with clients, partners, and internal stakeholders.
• Deep knowledge of ecommerce marketing and technology trends, including website development, website design, conversion rate optimization, and Shopify app development.
• Analytical mindset, with the ability to analyze data and market trends to identify opportunities for growth and profitability.
• Strategic thinker, with the ability to develop and implement effective revenue-generating plans that support the company's growth objectives.
• Results-driven, with a focus on achieving revenue and profitability targets.
• Ability to work in a fast-paced environment and manage multiple priorities simultaneously.
• If you are a highly motivated and results-driven sales and marketing professional with a proven track record of success, we encourage you to apply for this exciting opportunity to lead our revenue-generating activities and drive growth for our ecommerce marketing agency.

In reply to Charles:

I used it to draft some engaging "all staff" emails - and I (and our Comms Manager) were impressed with the results. I find it amazing and scary in equal measure....

As a consultant specialising in IT in the People Practice and Payroll sphere, I recognise the content Chat GPT generates. Essentially it is heavily processed data creamed off from articles found elsewhere, think of it as a researcher who has access to trillions of internet search results. If you have previously created internet content regarding a very specialist topic, you will find your own content, expressions and manner being repeated back to you. It has access to all your old content already published in the public domain. If you treat it such, a researcher sitting beside you, writing example content for you to edit with your own expertise, you probably won't go far wrong. But if you are preparing an important public document, and it has used other people's content without telling you that it has done so, then you can expect trouble.

In reply to Steve Bridger:

Lots of media coverage of AI and the potential impact on jobs!

AI: Which jobs are most at risk from the technology? - BBC

This is also the subject of the latest CIPD podcast, which has been released today. Good timing, eh? 

Is your organisation ready for the ChatGPT of things?

Thanks for raising this topic, it's really interesting. I'm typically a late adopter of technological improvements (I like others to experiment and find the best ways of doing things before I dabble!) so haven't explored this myself. However, I work in a Cathedral and one of our Canons has been having a play with it to see its possibilities and limitations and his experiments were really thought provoking. I also saw a really interesting article (I think in Harvard Business Review) where an American Law Professor asked it to come up with a sample syllabus and lecture for him. It wasn't this article, but a lot of the same points are made - hbr.org/.../chatgpt-is-a-tipping-point-for-ai


It's fascinating to think about the potential in these tools. I think if I was a professional copy-writer/ SEO optimiser/ non-academic researcher, I would be worried about the longevity of my career.