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Facebook is peaking - will this effect the world of work?

Victoria Dmochowski

According to Facebook, over 30,000 global organisations use Facebook to connect their teams in the workplace (including Walmart, Danone and Booking.com).

The BBC has published an article explaining how Facebook has peaked and is set to decline. Will this effect you at work?

http://www.bbc.co.uk/news/entertainment-arts-42974551 

Their current challenges include:

  • GDPR,
  • a drop in users for the first time,
  • a drop in engagement,
  • and former executives speaking out against the short-term dopamine-driven feedback loops.

Are these challenges faced by other organisations too or exclusive to Facebook at the moment?

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  • Hi Victoria
    To me Facebook is simply a tool like many other tools - although I can understand that for many people it has "always been there" and that imagining a world without it can perhaps be iconoclastic?

    Let's remember that over the years people have moved away from mainframe computers to MS-DOS pcs; from Lotus Notes and D-Base to MS-Offfice; from different accounting and purchasing systems to integrated tools like SAP; from punchcards to reading embedded chips in someone's wrist. Change and evolution is normal. What is different here and why should Facebook not follow a normal long-term business cycle like many other products?

    It strikes me as normal for individuals and companies to bring new products onto the market and for customers choose to migrate from Facebook to other tools if the new tools are more attractive to the customer (for whatever reason).
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  • Hi Victoria
    To me Facebook is simply a tool like many other tools - although I can understand that for many people it has "always been there" and that imagining a world without it can perhaps be iconoclastic?

    Let's remember that over the years people have moved away from mainframe computers to MS-DOS pcs; from Lotus Notes and D-Base to MS-Offfice; from different accounting and purchasing systems to integrated tools like SAP; from punchcards to reading embedded chips in someone's wrist. Change and evolution is normal. What is different here and why should Facebook not follow a normal long-term business cycle like many other products?

    It strikes me as normal for individuals and companies to bring new products onto the market and for customers choose to migrate from Facebook to other tools if the new tools are more attractive to the customer (for whatever reason).
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